How Chucks Are Like My Web Design Business

Jun 15, 2019

If you’re reading this post you’ve no doubt noticed I use a lot of pictures of chucks (Converse sneakers) on my website. I’m sure you’ve wondered why a website designer seems fascinated by these.

Raspberry colored Converse sneakers behind an overlay that says "How are chucks like a web design biz"

You’ve probably thought ‘she’s a walker’ or maybe ‘she’s old school.’ Maybe you think I wear these to make my own fashion statement. Or maybe you wonder how many pair I have since I’ve posted several colors and a couple of styles.

Basic. Foundational.

Let’s think about these sneakers. Chucks are basic, foundational. There’s nothing really fancy about them, yet everyone seems to notice when you have them on. They’re classic. No frills (unless you get those funky patterned material ones.) Like blue jeans and a white shirt…basic, but still classic and put together.

This sort of describes me as a person. You can most often find me in this basic outfit, of course, with a sweatshirt thrown on for good measure. No frills, no sequins, no fancy anything (unless by chance Hubby and I are able to go ballroom dancing!)

I tend to equate my web design business to chucks, too. I’m a no thrills kind of girl, and the sites I build are the same. Classic. Minimal. Clean. Without all those shiny distractions that can make you dizzy.

Don’t get me wrong, some popular design styles are fun to play with. A lot of people want to jump on the latest trend when they see it. And if those trends fit with your brand and can be used as a basis to create brand elements that attract your ideal audience they would be great to incorporate into your site.

I like to play with the trends, figuring out how to use them and investigate whether they can help my clients better attract their ideal audience. Perhaps even try out something new to see if it helps me connect and form relationships with my own clients.

Clean, Minimal Web Design

More often than not, though, you’ll find me continuing with a clean, minimal style. Oh, I might keep a fun little interaction on a button, or a fading transition or two. I might even learn how to make my website interact with a new app if such an occasion arises. You may even find me creating a site for a client that isn’t really in line with this classic style every once in a while, when the project really speaks to my heart. But, yeah, I prefer to remain no frills for the most part.

Does this style resonate with you? If so I’d love to connect, to bounce ideas around. Maybe we could work together, or maybe we just spur each other on in our own endeavors. Build our communities if you will.

Take Action

If you or someone you know needs a site, head to https://triciaisham.com and get on my calendar!

Tricia laughing, looking at the camera

Hello! I’m Tricia, and I help consultants and coaches get online with websites that aren’t only great to look at, but that reflect the quality service you provide and get you booked!

If you like this post you might like…

Do I Need a Website?

Do I Need a Website?

You might be thinking that if you have an Instagram page you don't need a website. Or if you've got a Facebook page, you're probably pretty good.  Or a strong referral network because you’ve worked with a lot of clients that love you.  In your mind a website just...

It’s About the Ripple Effect

It’s About the Ripple Effect

Summary: I create professional websites for consultants and coaches who want to make an impact on the world. I love being part of the ripple effect...helping you by creating a website to help you attract those you can best help. Have you ever watched a ripple on a...

Always Behind the Scenes

Always Behind the Scenes

I've always been a 'behind the scenes' worker. In school I'd be on a team for group assignments contributing in my quiet way with great final projects. All of my previous jobs were supporting others to accomplish their goals or objectives. Taking customer orders via...

Be Vulnerable

Be Vulnerable

So there I found myself, live in front of my peers feeling super vulnerable. The coach was taking us through a planning exercise and I was feeling super stuck, so I private messaged her my frustration thinking she’d simply reply in kind (privately).It all ended up...

What do I Do Next?

What do I Do Next?

You've got your business name and email set up, maybe you've already created a website (or had me create one for you, hint, hint) and you're wondering what to do next to attract the 'right' clients. Show up consistently, giving them a consistent experience. Maybe you...

Get Eyes on your business Being Memorable and intentional workshop promo

Recent Posts

Comments

0 Comments

Submit a Comment

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Are you ready for a brand and website as unique as the business you’ve built?