![What is a copywriter [an interview with Terra Osterling]](https://triciaisham.com/wp-content/uploads/2023/11/whatisacopywriter-940x675.jpg)
Nov 8, 2023 | Consultants, interview series, Small Business
Have you ever heard the phrase ‘you can’t read the writing on the label when you’re inside the bottle’? Writing your website copy is no easy task. It’s like being the one inside the bottle. You are so close to what you do that it’s hard to see it clearly.... 
Oct 17, 2023 | Consultants, Web Design
One of the biggest questions clients come to me with is ‘What do I put on my consulting website?’ I answer, somewhat tongue in cheek with “Create content for your next client.” Sounds easy, doesn’t it? Yet it’s so hard! When a visitor is... 
May 8, 2023 | Consultants, Web Design
*denotes affiliate links in this post. I only mention those that I have personally used and recommend. If you follow the link and take action I may receive something in return at no additional cost to you. When you’re just starting out it makes total sense to DIY your... 
Apr 4, 2023 | Consultants, Web Design
Depending solely on friends and colleagues to send work your way isn’t a practice anyone recommends. But if you’re a consultant or service provider who tends to get a lot of referrals, it can be hard to understand the importance of having a good website and strong... 
Mar 6, 2023 | Consultants, Web Design
Just because you have a website and social profiles doesn’t mean you’ll be seen or that people will magically find your site. I know what you’re thinking…”Then how do people find my website?” You may have even done the deep work of... 
Jan 24, 2023 | Consultants, Small Business, Web Design
When’s the last time you checked out your own website? I recommend taking a look more than once a year, but if it’s only once in a while, take a look at this handy list of things to check out. You should look at your site occasionally for a few reasons.... 
Dec 14, 2022 | Consultants
A webinar I attended a few months ago by Debbie Dooodah1 was about being authentic in business, what that really means, and why its important. She went into depth on why we all need to show up online as our authentic selves. As our real, in-person selves. This is... 
Nov 15, 2022 | Consultants, Web Design
A consultant website serves as a source proving legitimacy and expertise for successful consultants. We’ve talked before about starting with the basics. (If you haven’t, go read this now, then come back!) A clean, engaging website helps position you as a leader in... 
Oct 11, 2022 | Consultants, Web Design
I was scrolling the other day and saw the question “I don’t know what to do with my DIY website, so how will working with a pro to build one really benefit me.” A commenter replied with “My thoughts exactly! I feel like I’ll have a pretty... 
Aug 17, 2022 | Branding, Consultants, Web Design
Rhonda is an Evaluation Consultant who helps “philanthropies, non-governmental organizations, and other change makers use evaluation to strengthen their work in service to a more peaceful, equitable, and sustainable world.” She came to me in the summer of... 
Mar 1, 2021 | Consultants, Web Design
Educational consultants want to put their best foot forward to make a good impression on the educational professionals that would be hiring them to make such a huge impact in their schools. Essential branding components like logos, fonts and colors make a lasting...