What is a Strategy Session?

What is a Strategy Session?

At the beginning of each of my Essentials Brand and website projects I lead my clients through a website strategy session. Strategy sessions for my website-only clients are very similar, but not as in-depth. This strategy work not only helps me in creating websites,...

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Is Your Website Collecting Dust

Is Your Website Collecting Dust

This post could also be titled "Why add a blog to your website" Ever wondered why you should blog, or think it would be really hard to have a blog on your website? Is your website collecting dust, waiting for search engines to visit it again to show you in search...

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Curriculum Consultant

Curriculum Consultant

Educational consultants want to put their best foot forward to make a good impression on the educational professionals that would be hiring them to make such a huge impact in their schools. Essential branding components like logos, fonts and colors make a lasting...

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Bird Houses and Websites

Bird Houses and Websites

I'm sitting here looking out my window at the drab gray skies beyond the leafless trees and remembering last spring. There was this beautiful, blue-skied day and I was watching this little bird check out a birdhouse I had just put up. It kept flitting to the birdhouse...

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What does your ideal client need from you?

What does your ideal client need from you?

The other day I was watching my hubby spreading out grass seed prepping one last time before the snow falls. The ground is all prepared, but the seed is landing everywhere. This reminds me of how we sometimes approach our businesses. Prep Work You can have done the...

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Recently Completed Podcast Landing Page

Recently Completed Podcast Landing Page

When you're starting out on a new venture, you want to get the word out somehow...anyhow! That's why Sherrie came to me. Sherrie just launched a podcast and at first was inquiring about a website redesign, but what she really wanted was a dedicated place on her...

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Additional Resources

Free Training

How to: 3 page WordPress Website

How to: 3 page WordPress Website

You know you need to get your business online, but you aren't sure how to find your way around a website once it's created, let alone how to create one! Don't worry, I've...

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